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  • Writer's pictureMaria Chernetska

What media interview types?


The standard interview rules will still apply, but there may be discrepancies based on the type of interview sought.

1. Phone interview

Journalists will often be located kilometres away from their interlocutors, but they always want to talk to them directly. Telephone interviews are currently the most commonly used form of media interviews.

Telephonic Interview: the telephone interview was to find a helpful way to get the perspective of the local population when you are very close to the press, which could explain the extension in its application.

For example, suppose that some restrictions on a product are suddenly lifted, and you are asked to get interviews for a local history: These interviews will often be transcribed and published in text format as part of an industry podcast or radio program.

Advantages: Wherever you, and the reporter, are in the world, there are no impediments to an interview,

2. Broadcast interview

This can be live on radio or television, or the recording can be preserved and broadcast afterwards, for example during an industry podcast.

Advantages: This type of interview is unique in that there is the possibility of being seen in person be able to engage people more efficiently when you have access to tools such as tone of voice and – if the interview is filmed – body language and actions.

3. In-person interview-Meet-and-greet interview

These types of interviews can prove difficult to obtain. The journalists are extremely busy and always follow deadlines. So when they want to sit down and talk to you in person, that's a positive. A host meeting indicates that the journalist wants to establish a longstanding relationship and relationship with a source.

4.On-the-record interview

Formal conversations are the simplest. They involve questions to which the journalist seeks answers, generally for a specific story, and are pretty much a safe bet to be quoted and visible. Sometimes a reporter comes up with a list of questions in advance, but that's not a guarantee or a requirement. One way or another, set up your speaking points and respect them throughout your conversation.

If there's a question you don't have an answer to or don't want to answer, it's fine to direct it to the journalist.

Advantages: This is the fastest and easiest way to make a connection with a journalist, and provides a solid foundation for a mutually beneficial relationship with them in the future.

5.Off-the-record interview

Journalists are interested in informal interviews when they do the groundwork for a potential story, but they don't yet have enough equipment to advance.

Although informal communication aims to create a safe zone in the conversation, in this type of interview, the journalist has a job to do, so adapt your answers accordingly.

6. Background interview

A standard in-depth interview means that a journalist is interested in your knowledge depending on their field of coverage.

A background interview is usually a discussion with a journalist about the trends you see in your industry, ideas for potential articles and other, but this does not necessarily mean that you will be quoted at this time.

By also sharing details of your specific purpose and outstanding experience, you can provide a journalist with a frame of reference for the needs of the upcoming story.

A background interview generally doesn't turn into a story right away, but it's a great way to establish yourself as a future source of material.

Written Interview: A written interview, in which an individual writes responses to a series of questions sent to them, is now rarely used. That may be the case too, because it is never entirely satisfactory.

On the one hand, a follow-up question can never be asked, and sometimes a written response may require almost other questions in order to elucidate a point. And she doesn't have the personal touch that's so essential. Keep away from him as much as you can.

7. Email interview: Email interviews are in fact very ideal.

They involve sharing questions and answers only by email, so there is little room for error and you can control your message completely. Sometimes a journalist asks for a telephone call to clarify the points of an email response, but it is generally simple and straightforward.

8. Broadcast interview: Television interviews are a completely other game. In the case of television, a person interviewed should reflect not only on their answers to the interview, but also on their physical appearance, tone and body language.

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